Callforvendors

The UltraX Fest

The UltraX Fest is a curated FIFA World Cup fanfest that transforms the biggest stage of football. Designed for the most passionate supporters, it combines live screenings with interactive games, fan rituals, collectible experiences, and themed installations that go far beyond a traditional watch party. Every touchpoint is built to capture the emotion, rivalry, and community that make the World Cup the biggest sporting event on the planet. The result is a premium, unforgettable journey where football is not just watched—it is lived.

We keep the vendor list intentionally small so every brand has room to breathe. UltraX has previously hosted 40+ brands, with a footfall of over 8,000 across the weekend, media coverage from leading lifestyle publications, and dedicated shopping windows for our newsletter members.

If your brand feels right for the room, tell us a little about it below. Every application is reviewed by hand and we’ll get back to you within a week.